Olena Kovalevych

I’m a London-based designer working across editorial, layout, and digital design—where research meets intuition and structure meets experimentation. My practice often begins with the creation of visual systems, which I then deconstruct, test, and rebuild through an iterative process. I’m drawn to minimal yet intentionally fragmented aesthetics, often incorporating self-produced photography and curated imagery to build layered visual narratives. My work explores themes of identity, authorship, and the tension between clarity and disruption. I see design as both a personal and collaborative space—one that invites reflection, fluidity, and continuous redefinition.